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Insights on Success in Estate Planning and Elder Law: An Interview with Michele Ungvarsky

Insights on Success in Estate Planning and Elder Law: An Interview with Michele Ungvarsky

Posted on: April 8, 2024 By: Jennifer Goddard
Last week on my podcast, The Marketing Lawcast, I had the privilege of interviewing attorney Michele Ungvarsky, one of our IMS clients who enjoys success in estate planning and elder law. It was great fun talking about how she decided to specialize in estate planning and elder law, the clients she serves, and the success […]
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The Secrets to Transforming Your Law Firm into a Profitable and Potentially Sellable Asset

The Secrets to Transforming Your Law Firm into a Profitable and Potentially Sellable Asset

Posted on: March 25, 2024 By: Jennifer Goddard
Whether you're contemplating selling your law firm at some point, or are focused on making your firm more profitable and fulfilling right now, the strategies for success are surprisingly similar. Start by viewing your firm through the lens of a potential sale. Looking at your firm the way a potential buyer would, can revolutionize your […]
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The Roadmap to Scaling Your Law Firm: Insights from The Marketing Lawcast

The Roadmap to Scaling Your Law Firm: Insights from The Marketing Lawcast

Posted on: January 5, 2024 By: Jennifer Goddard
As an estate planning or elder law attorney, you understand the importance of careful planning and strategic foresight. The same principles apply when it comes to growing your law firm. It’s not just about working hard; it’s about working smart, understanding the landscape, and leveraging the right tools and strategies. In the latest episode of […]
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How to Succeed in Estate Planning: A Practical Guide from Attorney Troy Werner

How to Succeed in Estate Planning: A Practical Guide from Attorney Troy Werner

Posted on: December 6, 2023 By: Jennifer Goddard
Have you ever wondered what it takes to transition a general law practice into a specialized, flourishing enterprise in estate planning? In the latest episode of The Marketing Lawcast, we delve into this intriguing journey with our guest, attorney Troy Werner of The Werner Law Firm. Troy's story is not just about legal expertise; it's […]
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The Marketing Lawcast: How to Deal with Difficult Clients in Estate Planning and Elder Law

The Marketing Lawcast: How to Deal with Difficult Clients in Estate Planning and Elder Law

Posted on: October 11, 2023 By: Jennifer Goddard
The client-lawyer relationship can often hit pressure points. According to John Henry, III, these pressure points can range from client status, scope of representation, communication, payment, to participation.
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The Marketing Lawcast: Effective Growth Tactics for Estate Planning Law Firms

The Marketing Lawcast: Effective Growth Tactics for Estate Planning Law Firms

Posted on: October 4, 2023 By: Jennifer Goddard
With Guest Attorney Kevin T. Horner What are the strategic foundations to growing an estate planning law practice in a sustainable, profitable, and enjoyable way? This week on The Marketing Lawcast podcast, I visit with Attorney (and IMS client) Kevin T. Horner of The Galligan Law Firm. First, a little background on Kevin and his […]
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The Marketing Lawcast: A Solo Lawyer’s Guide to Elder Law and Online Marketing

The Marketing Lawcast: A Solo Lawyer’s Guide to Elder Law and Online Marketing

Posted on: September 27, 2023 By: Jennifer Goddard
With Guest Attorney John McNair How does a solo attorney build a successful elder law practice? This week on The Marketing Lawcast podcast, I visit with attorney (and IMS client) John McNair of Dallas. This episode turns out to be a complete guide to elder law marketing! First, a little background on John: he is […]
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The Art and Strategy of Selling a Law Firm: Insights from Victoria Collier

The Art and Strategy of Selling a Law Firm: Insights from Victoria Collier

Posted on: September 13, 2023 By: Jennifer Goddard
aw firms, much like any other business, can be valuable assets with a potential for sale. Yet, the intricacies of selling a law firm differ significantly from other industries. On a recent episode of the Marketing Lawcast, host Jennifer Goddard sat down with Victoria Collier, a former estate planning attorney and current expert on facilitating law firm sales, to shed light on the process and provide invaluable insights.
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New Podcast Episode: Unlocking Digital Marketing Mastery for Estate Planning and Elder Law Attorneys

New Podcast Episode: Unlocking Digital Marketing Mastery for Estate Planning and Elder Law Attorneys

Posted on: July 10, 2023 By: Jennifer Goddard
Are you ready to redefine your estate planning or elder law practice? Are you prepared to accelerate growth, pump up your average fee, and significantly increase your revenue? If so, then this week's podcast release is for you! I am thrilled to share with you the first in my three-part weekly series on The Marketing […]
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Finally! A Marketing Podcast for Estate Planning, Probate and Elder Law

Finally! A Marketing Podcast for Estate Planning, Probate and Elder Law

Posted on: June 22, 2023 By: Jennifer Goddard
Exciting news! We have launched a marketing podcast for estate planning, probate and elder law attorneys, The Marketing Lawcast! This podcast will be your go-to source for growing your law firm. As a marketing maven and advocate for law firms, I will be your guide you to unparalleled success. This podcast is designed to deliver bite-sized, […]
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Disclaimer: Growing a small law firm to six or seven figures (or more) is not easy. The journey is both challenging and exhilarating. At every step you may be tempted to quit. Those who succeed are committed, coach-able and resourceful. If that’s you, let’s talk.