In this 25-minute session, we’ll cover the proven strategies behind IMS’s Video Marketing Package, designed specifically for estate planning and elder law firms. With insights tailored to your unique needs, this session will demonstrate how strategic video marketing attracts high-quality leads, enhances client trust, and positions your firm as an industry authority.
With 15 years of experience, James has been pivotal in guiding estate planning and elder law firms to achieve their goals. He believes that genuine service is key to success. As Chief Growth Officer, James leads growth strategies that benefit both our agency and our clients. He oversees the enrollment team and assists clients with marketing plans, video marketing campaigns, and branding strategies. His passion for sales coaching is evident in his Total Sales Mastery program, conducted via weekly Zoom calls. Outside of work, James is a devoted husband and father of three. He coaches 12U Football and serves as a deacon at his local church, showcasing his commitment to community and leadership.
Secure your spot now and start transforming your firm’s growth today!
In today’s competitive market, relying on outdated marketing tactics is no longer enough to stay ahead. Estate planning and elder law attorneys who embrace the power of content marketing are seeing exponential growth in their practices. Don’t get left behind! Join James Campbell, Chief Growth Officer at Integrity Marketing Solutions, on November 21, 2024, at 11:00 am CT, to discover how consistent, strategic content like blogs and videos can drive long-term growth and establish your firm as the go-to authority in your field.
See how a single video or webinar can be repurposed into shorter, focused clips for YouTube, blog posts, social media, and ads—creating consistent engagement across multiple channels.
Video pre-qualifies leads by setting clear expectations and communicating your expertise, helping to filter out those who are only looking for the lowest price or aren’t serious about estate planning.
Potential clients are more likely to trust and connect with an attorney they’ve seen and heard from. Video allows you to showcase your unique approach, convey authority, and create a sense of familiarity that drives conversions.
Educational videos help address clients’ most common questions and concerns, so they’re better informed by the time they reach out. This reduces the need for repetitive explanations and allows you to focus on meaningful client interactions.
With optimized YouTube videos and cross-posting to your website, blog, and social media, video content ensures that your firm remains visible to potential clients wherever they’re searching for solutions.