The Definitive Guide to Law Firm SEO
for Estate Planning and Elder Law Firms

From Author Jennifer Goddard, CEO of Integrity Marketing Solutions

The Definitive Guide to Law Firm SEO for Estate Planning and Elder Law

What's Inside:

This comprehensive guide covers everything from the basics of SEO to advanced strategies for optimizing your website, content, and local search listings.

Learn how to improve your firm's online presence, capture more than 80 percent of relevant online searches, and attract more of your ideal clients.

But that's not all. Inside the ebook, you will find these free bonus resources to help you implement the strategies and tactics I outline in the book.

  • The Top 100 Keywords for Estate Planning and Elder Law Firms
  • A Checklist for Optimizing Your Google Business Profile
  • A Checklist for Optimizing Your Website

In this book, I cover a range of topics that are essential for boosting your firm's search engine optimization (SEO), including:

  • How to conduct keyword research and identify the best keywords for your firm
  • Tips for optimizing your website's structure and content for search engines
  • Strategies for building high-quality backlinks and improving your local search rankings
  • How to optimize your Google Business Profile and start showing up in the local map pack
  • CASE STUDIES showing how our clients generate up to $40,000 to $50,000 and more online without spending a nickel on paid advertising!

A recent market study conducted by CallRail showed that 90 percent of people who hired an attorney started their search online.

And ... more than 80% of search clicks go to the first five listings on the search engine results page (SERP)!

Learn key insights, secrets and tips to ignite your SEO game and reap the benefit of highly motivated, ideal clients who are searching for you ... every. single. day!

Get your copy now of The Definitive Guide to Law Firm SEO for Estate Planning and Elder Law Firms.

Our Client Success Stories

About the Author: Jennifer Goddard


Jennifer Goddard, MBA

Jennifer Goddard is CEO, Vice President and co-founder of IMS. She guided the agency from its start-up as a consulting firm in 1995 to a multimillion-dollar national agency. She specializes in helping lawyers grow great law firms with digital marketing and business leadership.

Before launching IMS, she was the marketing and practice manager for a Kansas City-based estate planning law firm. Her other marketing credentials include serving as CMO for a regional bank holding company and ten years as a marketing director with largest health care delivery system in the midwest.

She earned her writing and business chops early in life as an award-winning newspaper reporter and eventually managing editor of a daily newspaper. Jennifer’s work has been recognized and awarded by both the Missouri Newspaper Association and the University of Missouri-Columbia School of Journalism, where she received their highest honor for Excellence in Journalism.

Jennifer holds a bachelor's degree in journalism, with a specialty in newspaper publishing, from the University of Missouri-Columbia and earned her master's in business management, leadership and strategy from Michigan State University.

Need help with your digital marketing?
Book a free 15-minute Discovery Call with my team and let's see if IMS is a good fit for your digital marketing partner.

Disclaimer: Growing a small law firm to six or seven figures (or more) is not easy. The journey is both challenging and exhilarating. At every step you may be tempted to quit. Those who succeed are committed, coach-able and resourceful. If that’s you, let’s talk.