Integrity, Trust AND Amazing Results
Estate Planners, step into the Executive Role and, like hundreds of your colleagues, trust IMS with your internet marketing strategy and execution.
When you choose Integrity Marketing Solutions, you’re investing in a partnership that manages all of your marketing needs and prioritizes your success.
Welcome to Integrity Marketing Solutions
IMS works with elite attorneys who hold themselves to a higher standard. You are a thought leader and pre-eminent in your field. You know that every aspect of your brand must reveal your commitment to quality, service, and excellence. That’s what you bring to your clients and that’s what prospects expect when they find you online.
When you choose Integrity Marketing Solutions, you’re not only investing in a law firm marketing service, you’re investing in a partnership that manages all of your marketing needs and prioritizes your success. Experience the difference of working with a digital marketing agency that truly understands you, your mission, and your market.
Don’t miss our latest training! Learn how to “Elevate Your Marketing with Video” We feature a new training each month to take your marketing to the next level.
Sound Familiar?
Problem: Many estate planning attorneys have invested in agencies that don’t grasp the nuances of their field, leading to poorly targeted marketing efforts and wasted budgets.
Solution: At IMS, we specialize in estate planning and elder law marketing. We tailor every strategy to the unique needs of these legal sectors, leveraging data-driven techniques that resonate with the right audience. We don’t just generate leads; we build trust by positioning you as a community authority.
Problem: When bringing on a new associate, it can be challenging to generate enough business to keep them productive, especially in a niche market like estate planning.
Solution: IMS can develop a marketing plan to generate the leads your associate can handle, are profitable and that aligns with your firm’s overarching goals. Our campaigns focus on generating high-quality leads through targeted ads, SEO, and reputation-building strategies.
Problem: A flood of unqualified leads can waste time and resources, making it difficult to focus on the clients who truly need your services.
Solution: IMS uses sophisticated targeting techniques in paid ads and SEO strategies to filter out unqualified leads. By improving your online presence with optimized content and on-demand webinar campaigns aimed at high-intent clients, we ensure that your firm receives leads that are genuinely interested in estate planning services, reducing wasted effort and increasing conversion rates.
Problem: Expanding into new locations often presents challenges in maintaining consistent revenue streams and brand presence across different markets.
Solution: IMS has experience developing location-specific strategies that ensure consistent branding while tailoring your marketing to local markets. From optimizing your local SEO to running geo-targeted ads, we make sure your firm ranks well in every location.
Problem: It’s frustrating to see less qualified competitors outrank you in search results, especially when your expertise is superior.
Solution: IMS excels at advanced SEO and content marketing strategies that improve your ranking and online visibility. By optimizing your website, creating authoritative content, and strategically utilizing PPC, we help ensure that your firm ranks above less qualified competitors, attracting the attention your expertise deserves. Additionally, our emphasis on reputation management further solidifies your position as the go-to expert in your field.
Problem: Transitioning from litigation to estate planning is a common goal for many attorneys seeking a more predictable and client-focused practice, but the shift can be daunting. Compounding the problem is the challenge of rebranding your practice to attract estate planning clients.
Solution: Without the right guidance, your digital presence may feel fragmented, resulting in mixed messages that confuse potential clients. Building an authoritative brand online is job #1. Our Essentials Launch program is just what the doctor ordered.
Problem: Many estate planning attorneys who have built successful practices reaching seven figures face new challenges as they aim to scale even further. Without the right growth plan, attorneys can struggle to break through that revenue ceiling and unlock sustainable growth.
Solution: IMS is uniquely positioned to help seven-figure estate planning firms break through their growth plateau. It’s about refining what works, eliminating what doesn’t, and implementing more advanced tactics that align with where your firm is today—and where it needs to go.
Our only goal is to
Help Your Law Firm Grow Your Law Firm
Get more clients
Increasing the volume of new clients is a goal for any law firm. However, this is not Field of Dreams. Building a new site is not enough. Consistent lead flow requires consistent marketing. Consistent marketing requires consistent content. Our team is uniquely qualified to provide our clients the resources they need to generate consistent lead flow month after month.
Prequalified, Motivated Prospects
The best leads are the ones that recognize they have a problem and are ready and able to solve it. Great marketing helps prospects come to that conclusion. An On-Demand Webinar is a great way to prequalify prospects and help motivate them to take action.
Become The Community Authority
The highest quality prospects want the highest quality attorney. Like it or not, prospects judge your authority based on how you perform online. Ignoring SEO and your website’s Google rank is a sure fire way to attract tire-kickers and repel quality leads.
Track your progress and ROI
What gets measured is what gets done. Our clients meet with their coach consistently to review data and results. Transparency and communication are vital to success.
Get paid more! Increase Sales Performance
Nothing happens until somebody sells something. Sophisticated marketing is great but is of little value if your firm can’t close leads consistently and at a profitable fee. Most firms ignore sales training. Not IMS.
The Marketing Lawcast
Driving Success for Lawyers in Estate Planning, Elder Law and Probate
A growth acceleration podcast for attorneys to scale their firms to seven figures and more … with host James Campbell, Chief Growth Officer at Integrity Marketing Solutions. Featuring interviews with leading legal professionals, financial and growth mindset experts, and providing marketing tips and hacks to grow your law firm, drive leads and close more business at premium fees.
For Estate Planning & Elder law Lawyers
Masterclass Center
Informative and educational webinars for estate planning and elder law firms.
Webinar Training
Webinar Training
Webinar Training
Webinar Training
Webinar Training
What Our Clients Say
Client Success Stories
EXCELLENT Based on 42 reviews Rudy and SandyTrustindex verifies that the original source of the review is Google. Our firm has been with IMS for almost 4 years now and without a doubt, IMS helped us pivot from doing no public presentations in 2020 & 2021 [when we had been doing 3 to 4 a month] to not doing any public presentations at all unless invited by different organizations. Further, the coaching sessions have provided tips for our lawyers and staff that once implemented, have added to our bottom line. I would encourage any estate planning firm that wants more business with less marketing effort [time spent by the attorneys in the firm] to give IMS a try - you'll be glad you did.Thomas Vick (Vick Law Office)Trustindex verifies that the original source of the review is Google. The team at IMS is responsive and easy to work with. They are a huge asset to my estate planning practice!Dijon FioreTrustindex verifies that the original source of the review is Google. The increase in traffic to my website and my conversion rate have dramatically improved in a very short space of time. The integrations and education offered by IMS have made me substantially more efficient as well. I could not be happier!Shawn McCammonTrustindex verifies that the original source of the review is Google. IMS has great team, and I've enjoyed working with Amber. Knowledgeable, nice and quick to respond to questions.Rose KennedyTrustindex verifies that the original source of the review is Google. Very effective! Highly recommended!Philip RuceTrustindex verifies that the original source of the review is Google. We have had a number of marketing vendors over the past ten years and we are very, very happy with IMS. They react quickly, are pro-active, and their customer service is fantastic. Very up-front, very transparent, and they speak a language that is easy to understand. We have had noticeable increases in call frequency and conversions since moving things to IMS.Tony WestbrooksTrustindex verifies that the original source of the review is Google. Integrity Marketing Solutions found me, and I am so glad they did. My firm has been working with IMS for several months now and we are excited to join forces with a marketing firm that will grow with us. We continue to be impressed with every single associate we have interfaced with during our time together. And their generosity of tools, help, and expertise consistently blows us away. I am excitedly looking forward to our firm's growth with our partnership with IMS.John LaineTrustindex verifies that the original source of the review is Google. I can't say enough good things about my experience with Integrity Marketing Solutions. The depth of knowledge each member of the team brings to the table is amazing. If you want to create an online marketing presence for your estate planning practice, Integrity Marketing Solutions will exceed your expectations. More importantly, if you wish to surround yourself with truly good people, you will be hard pressed to find better people somewhere else. JohnCaroline DaikerTrustindex verifies that the original source of the review is Google. IMS has done wonders for our law firm. They totally revamped our website, and it looks so professional now. We also really benefited from some of the marketing techniques they taught us. Highly recommend using IMS!Marsha TesarTrustindex verifies that the original source of the review is Google. I have used Integrity Marketing Solutions for several years. They have been a pleasure to work with and have provided me with a very professional website which I receive compliments on regularly. My marketing efforts have been streamlined and much easier with their guidance and support.
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