I learned to drive when I was 16 … my daily driver in high school was a stick shift four-wheel-drive International Scout. When I graduated, my dad gifted me with a souped-up home-grown rocket in Candy Apple Red with metallic flake, scoop on the hood, chrome on the wheels and four on the floor.
All this to say I have a fine appreciation for driving machines.
So imagine my abject embarrassment when the lady in the toll booth at Pikes Peak Highway asked whether I knew how to use the optional manual shifting feature on my auto-transmission Jeep Wrangler …
I had been driving my Wrangler for TWO YEARS, but before I started driving up the mountain, this lady was asking if I knew how to get down … without burning up my brakes.
And I did not.
I did not even know my Jeep HAD a manual-shift option! The toll booth lady had to show me how to use my own car. Which, as it turns out, was a great favor (even if it was embarrassing). She not only saved my day and my brakes, she probably saved me tens of thousands of dollars in unnecessary upgrades. Yes, it’s absolutely possible that after one terrifying descent from the summit of a 14,000-ft mountain I would have driven straight to the dealership and traded my Wrangler for a Rubicon with manual transmission and a stronger transfer case with a lower low range and front and rear Dana 44s factory-loaded with locking differentials and lower gears.
Yeah … that sounds like me.
I wonder … does it maybe sound like you, too?
Is it possible that you have been cruising along in your law firm never even realizing the power that’s right there … right at your fingertips? Like I was with my Wrangler?
What if someone could help you tap into that power? Power that you already have but just can’t quite figure out how to turn on …
That’s what we do for clients in our coaching academy.
It’s about so much more than just knowing some formulas or tracking some numbers. If you’re like me … you already know most of that stuff. I actually KNEW that I could slow the engine and save the brakes by shifting to a lower gear. I just didn’t know that my Wrangler, with its fully-automatic transmission, could actually do that. And even if someone had told me that it COULD do that, it wasn’t until the toll booth lady showed me HOW to do it that I was actually able to drive down the mountain without riding the brakes.
Right now, we’re helping estate planning and elder lawyers diagnose their revenue … find any issues that are holding them back and discover opportunities for increased profitability and growth. But further, we’re showing them HOW to be more profitable and we’re helping them drive new business with the exact clients they want to serve. We don’t just talk about marketing and sales, we actually build the engine and help you drive it to top performance!
Read more about working with Integrity Marketing Solutions.
Do you want more than some lame number-crunching? Are you ready to see just how much power your law firm’s got under the hood?
Book a call now. There’s nothing we love better than finding more horsepower!
