The Marketing Lawcast

Guest Victoria Collier: From Law Practice to Lucrative Business: Strategies for Building and Selling a Successful Law Firm

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Ever wondered what it takes to turn a law practice into a thriving business? Get ready to unlock the secrets in our enlightening conversation with Victoria Collier, a seasoned entrepreneur with over 20 years of legal experience. Victoria reveals how she transitioned from law practice to business, built and sold her own seven-figure law firm, and ventured into the veterans benefits industry. She unearths her passion for teaching lawyers the art and science of creating turnkey law offices, sharing insights from her transformative 18-year law practice journey.

We continue our conversation with Victoria as she shares her top three steps for creating a firm that is irresistible to buyers: automation, team, and automatic marketing. Discover how you can amplify the value of your firm before sale and avoid common pitfalls. We also explore the best scenario for someone looking to fetch the maximum for their firm, the timeline for a successful sale, and the critical element of making the firm appealing to prospective buyers. This episode is brimming with knowledge and experience that can significantly aid lawyers planning their exit strategy.

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